About Us

Label Yati is "The Craft for Soul". It is a women's ethnic wear brand under our parent MURVANYA APPARELS.
It is not just a brand but an essence of my soul to bring your soul alive, add more beauty and charm to the real you. The magic comes from our rich fabrics with handcrafted textures and techniques, unique prints, contemporary silhouettes and beautiful colour combinations with fine couture. The collections are inspired by ancient Indian culture fused with traditional styling, in a way that will make you fall in love with us, again and again.
We at Label Yati, culminate the rich indian culture with the vibrant modern fashion and present fabrics that are enthralling and riveting to every person who sets eyes on them.



I've always been an artistic kid who is very fond of arts, paintings, colours and innovative designs. I
spent my childhood admiring clothes and colours over toys.
In my early teens, I started designing and developing my own clothes/ embroideries from local
tailor and embroiderers, which caught everyone's eyes (in appreciation). 
I gained the fundamental knowledge and vision of sensible yet smart clothing quite early.
After I completed my bachelor's in commerce, the deep desire to workout with my passion, my vision started prevailing strongly. I had got the Wings, all I needed was to Fly.
So, I enrolled myself in NIFT Delhi and pursued my Fashion design. I did remarkably good with my portfolio and was handpicked by really good brands to work with.

I really learnt a lot from them. I finally decided to start my own label, and that's how YATI was established. I finally started bringing my vision to life.
I find my own reflection when I see my clients wearing my designs. The smile on their faces makes me content.
I compete with myself to bring out the better in me each day.
Yati Sharma